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We celebrate the power of two. Together we’re able to dream bigger and do more. We stand for a commitment that not only binds us, but makes us stronger. Our jewelry is a talisman serving as a reminder: We’re in this Together.

ABOUT SIMON G.

Explore our story, manufacturing process, and quality.

"When it comes to making beautiful jewelry, no detail is too small to be ignored."

SIMON
President - Simon G.
"As proud as I am of what we’ve accomplished, I still get my biggest thrill from creating a new piece"

SIMON
President - Simon G.
"If you want jewelry that gets stared at, you can’t afford to overlook anything."

SIMON
President - Simon G.

DISCOVER

WHAT DRIVES SIMON G.

SIMON'S STORY



The day when Simon Ghanimian became Simon G.

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OUR PROCESS



From concept to creation, designs are refined. Pieces are perfected.

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OUR QUALITY



True artistry is revealed in a passion for every detail.

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Celebrating achievements, love, and life itself with fine designer jewelry is one of the oldest and most widespread traditions in the world. People have been attracted to jewels and gems all throughout history, and it is not surprising. Jewelry is the perfect way to remind yourself of the beauty in life and of great memories. For years, Simon G. has been dedicated to providing the highest quality jewelry that will light up any room and capture the hearts of people everywhere.

Whether you are celebrating a marriage with engagement rings or wedding bands, or looking for other jewelry pieces such as bracelets, earrings, and pendants, Simon G. has the finest pieces to choose from. Accentuate the best moments in life with fine designer jewelry that will make the occasion shine and deliver fond memories for years to come. When you give the gift of a beautiful piece of jewelry, you are sure to put a smile on any face.

Browse our excellent selection of designs and find the perfect match for you. We spare no effort in achieving the highest level of craftsmanship and quality, and you will find something to fall in love with in minutes. Whether you are looking for beautiful gemstones, radiant diamonds, or intricate designs, Simon G. offers a variety of options to suit your taste. The perfect piece is waiting for you!

We are dedicated to providing superior quality and craftsmanship in every item we design. Simon G. can help you find the perfect fine jewelry for your collection. Shopping for the perfect design does not need to be a chore, even if you cannot find something that steals your heart, we will work with you to create custom jewelry that you will love for a lifetime.




SIMON’S STORY

The day when Simon Ghanimian became Simon G.

"Growing up, my parents handed down the values of honest, hard work to all their children. We were taught that if you could build something with your hands, you’d never go hungry.

When I first came to America, I had $200 in my pocket and a dream of going to college to be an engineer. But when I tried to sign up for classes in New York, they were thousands of dollars! I couldn’t afford that. Luckily, I had a relative working in the diamond district who invited me to work there and save up for school. I started setting diamonds, and soon fell in love with the process, artistry, and details of jewelry making.

Before long, what started as a hobby became a passion. I began making my own designs in my spare time and saving up for more jewelry making materials instead of classes. I went door to door, selling my designs. At one point, I visited Southern California for a vacation, and never returned! I fell in love with the weather, the city, and also met my wife there!

After moving to Los Angeles, I decided to open my own business. But when I went to register at City Hall, the clerk told me my name was too long. And that’s the day Simon Ghanimian became Simon G.

My, how things have changed since then. In the beginning, it was just my wife, Silvia, and I. Now, Simon G. has many designers from all around the world, and our hand crafted work is sold in over 900 stores across North America.

As proud as I am of what we’ve accomplished, I still get my biggest thrill from creating a new piece. Sitting down and sketching out an idea is as magical to me now as it was the very first time I did it, whether it’s a traditional wedding ring or a bracelet with multicolored gemstones."

MEET THE SIMON G. JEWELRY FAMILY

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OUR PROCESS

FROM CONCEPT TO CREATION, DESIGNS ARE REFINED, PIECES ARE PERFECTED.

It begins with a idea. Our designers sketch various possibilities to find the one that will be ideal. From there, a CAD (computer-aided design) model is developed to observe the concept in 3-D. In this phase, endless hours are spent reviewing every aspect of the design, from the stones to the settings, until our vision is complete.

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As a concept is formed in reality, the jewelry piece is monitored in 10 separate quality-control stations. Metals are alloyed in-house to ensure enduring hardiness and perfectly matching color tones. Details are celebrated in extraordinarily delicate beadwork, filigree, and engraving that set our pieces apart. All pieces are polished not only on the top surface, but on the back, interior, and underneath the stones to create the most light-reflecting surfaces. We are committed to produced only the finest quality jewelry to do justice to our creative visions.

FOCUS ON QUALITY

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All of our diamonds are hand set and then inspected under microscopes by seasoned artisans who work within one of three disciplines: pavé, channel, or prong settings. This ensures that all diamonds are securely fastened and that they reflect light exactly as conceptualized. Additionally, unlike many in the industry who use glue to set diamonds or set them using only two prongs, we go a step further and use four prongs to protect diamonds and prevent stones from falling out. All our Simon Set pieces use patented technology to replicate the look of invisible set while providing more security and protection for the diamonds.

Setting Diamonds

the Simong G. Process: Making the Jewelry

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OUR QUALITY

True artistry is revealed in a passion for every detail.

Find out what makes us special.

What makes Simon G. special lies not only in its stunning designs, but also in the careful attention to the detail. Just like any relationship, it’s all the little things that add up to the big picture. When it comes to quality, we spare no expense. Our jewelry is built to last a lifetime and beyond.

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Every piece we create features only ethically sourced diamonds with GH or higher color and SI or higher clarity.

Diamond Quality

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Simon G. platinum is alloyed with iridium, which prevents the development of a gunmetal color appearing over time.

Platinum

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Simon G. 18K white gold is alloyed with palladium to ensure that the jewelry retains a crisp white color and requires less rhodium plating over time. Most 18k white gold on the market contains 5-8% nickel, but Simon G.’s white gold only contains trace amounts of this metal which reduces the risk of allergic reaction. Creating alloys in-house ensures that our rose and yellow gold will always be the same color tone.

Gold