For this year’s Los Angeles Create and Cultivate conference, we went all out! Since this conference took place in downtown LA near our offices, we were able to own the space and make this a fantastic event for Simon G.
We had two areas: a booth in the main marketplace area, and the Green Room where all celebrity interviews took place. In the Green Room, we had a display of our higher end, glam pieces as well as decorations with our new logo and ad campaign featured.
In our booth, we had a ear piercing activation, which was incredibly popular! We had a line all day long. Check out the hashtag #CommittedwithSimonG in Instagram to see the images that people took at our booth. Lauren Conrad stopped by and was adventurous enough to get a piercing on the spot!
Our VP of Marketing and Communications, sat on a panel about financial matters called DTF: Down to Finance. Other notable speakers throughout the day included Chrissy Teigen, Lauren Conrad, Tess Holliday, Nina Dobrev, Aimee Song, Busy Phillips, Jessamyn Stanley, and Jen Atkin.
The main keynote of the conference was Kim Kardashian West.